University : Kaplan University UniLearnO is not sponsored or endorsed by this college or university.
Subject Code : MBA600
Country : Australia
Assignment Task

 

Assessment Description.

In this individual assessment, students will be given an opportunity to focus all their previous MBA learning (both theory and practice) to describe and analyse a successful real-world organisation in relation to its development of a sustainable competitive advantage.
 

Assessment Instructions

Individually, choose for analysis an organisation of from the alternatives in the list provided. It should be of interest or relevance to you, your current position and/or your MBA specialisation. Note, the organisation you pick will also be used in Assessment 2. The list will be visible in the Assessments section of MBA600 on MyKBS.
 

Assuming the role of an organisational consultant, you are to apply your strategic thinking skills by researching the organisation and analysing the factors that clearly identify and explain its competitive advantage.
 

Findings should be presented in a video which provides an overview in a form and tone that could be presented to the organisations executive team. It should be 10 minutes long and contain 8 to 10 slides that assist the executive to understand the findings presented. Areas covered should include:

• Introduction.
• A brief overview of the organisation.
• An analysis of the external and internal environment using appropriate theories and frameworks.
• Clear articulation of the competitive advantage identified.
• A diagnosis of the sources, strengths, weaknesses and future sustainability of the competitive advantage outlined.
• A conclusion that identifies strategic opportunities and risks.

 

 

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  • Posted on : April 14th, 2019
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