University : Cardiff Metropolitan University UniLearnO is not sponsored or endorsed by this college or university.
Subject Code : MBA7002
Assignment Task:

Task:

You are required to develop and suggest an appropriate business strategy for one of the given organisations. In so doing it is suggested you might like to consider the following issues:
1. Description of current vision, mission and objectives
2. Analysis of macro environment within which the firm operates including opportunities and threats
3. Outline and critically assess the organisations business model
4. Analysis of the organisation’s resources and capabilities
5. From this information present an informed strategic view using theory and strategy tools as to how the organisation might choose its future strategy and what that strategy might be and include for the future.

Requirement
You are required to put together a powerpoint presentation and record the presentation in Microsoft ‘Teams’. You must upload the final presentation as a URL link to the Moodle link given. If you are unsure how to do this please ask your Tutor. You are encouraged to use a variety of strategy tools and examples. You should read around the case study extensively using a variety of appropriate academic journals.

 

Assessment Criteria
This is an individual task and you will be assessed according to the learning outcomes, applying
thorough research and appropriate theory and strategic tools:
1. Evaluate and reflect on the influences driving the business (25%)
2. Analyse the competitive landscape of the organisations (25%)
3. Identify strategic challenges and how choices are made (25%)
4. Develop personal presentation and organisational skills (25%)

The Case studies
The following table offers five quite different case study organisations experiencing very different strategic challenges. You are at liberty to choose any one of them – choose only one. You can discuss your choice with your tutor. Choose the company that most interests you.

 

Learning Outcomes
Aims

Develop understanding in the formulation and exploration of strategy to organisations within the private, public and third sectors.
1. Evaluate and reflect on the influences driving the business
2. Analyse the competitive landscape of the organisation
3. Identify strategic challenges and how choices are made
4. Develop personal presentation and organisational skills

Feedback
You will receive feedback in Moodle comments based on the learning outcomes 1-4
1. Evaluate and reflect on the influences driving the business
2. Analyse the competitive landscape of the organisations
3. Identify strategic challenges and how choices are made
4. Develop personal presentation and organisational skills

 

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  • Uploaded By : Pearl
  • Posted on : December 11th, 2018

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