Assignment Task :

QUESTION 1  
Case Study:
HENLEY BUSINESS CASE STUDIES.

Richard Maponya - “ I have a feel for fabric” A maroon BMW seven series led a fleet of ten BMW vehicles to Lanseria Airport on 11 February 1990. The Soweto businessman, Richard Pelwana Maponya drove his own maroon seven series BMW followed by the rest from his dealership in Soweto. He came to transport Nelson Mandela to his luxury home in Illovo, Johannesburg. Nelson Mandela asked Maponya to fetch him from the airport on his release from jail. Maponya obliged, Mandela being the cousin of his wife, had fought the political cause for Africans in South Africa. Maponya fought the economic battle on the business front. The African community took care of the momentous event of Mandela’s release and reception back into South African society. The well-established African business community of South Africa were ready and able to bring their leader back to the city where he had practiced as a lawyer in the 1950s and 1960s. During Mandela’s absence Black business thrived. Maponya lived in the upper class Johannesburg suburb of the wealthy corporate leadership. He was at home and blended in with the affluence of the neighbourhood. His home was the perfect tranquil and secure location for the Mandela’s to celebrate reunification with family, friends and South Africa. Richard Maponya walked along with kings, but never lost the common touch. The world of opportunity in Africa Successful business people rise all over the globe, in all communities. It depends on negotiating the context, strategic vision and determination. Some successes occur in a nurtured context of kin and community, while others emerge as outsiders against all odds. African communities traded for centuries within the institutional framework of the authority of tradition and chief. Property and all factors of production were owned communally by the hereditary family. Proceeds of working the land, were owned by the traditional authority, the chief’s family and distribution thus monopolised. This was an orderly society. Power and privilege were de-linked from personal achievement. It depended on kinship relations. Africa still protects traditional authority, traditional access to resources and communal relationships of ownership. The fortunes of trade were in the hands of hereditary kin. Powerful trading networks crossed the African continent since the 8th century. Families prospered and controlled the wealth created and expanded through these exchanges. European penetration brought colonisation. Colonialism encouraged exchange, monetization and urbanization. Trade worked well where people and 2 goods converged to display the variety on offer, the potential of distribution networks and the possibility to grow wealth. Entrepreneurial opportunity was lurking to those brave enough to challenge the traditional network and authority. It was also lurking to those innovative enough to negotiate opportunities utilising the traditional social structures. Outside the hereditary kin an individual could contemplate the opportunity to innovate. The constraint is society. Outside the traditional sector, in the new commercial space created by exchange outside Africa, outside the traditional sphere, the opportunities of the market presented a window of opportunity. Change often brings unintended

 

1.1 Elucidate the merits and demerits of instilling corporate entrepreneurship at the organisation of your choice.

1.2 The implementation of corporate entrepreneurship as a strategy is a complex multistage process. Justify the aspects involved in the implementation of corporate entrepreneurship as a strategy.

 

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  • Posted on : August 19th, 2018

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