Internal Code: 1ABDHJ
You are to collate a business portfolio for your chosen hospitality or tourism business. You are not able to use the business from assessment 2. Your portfolio should include coverage of all elements of the business and must include a future Integrated Marketing Campaign and a new or innovative idea for your business. A portfolio must include written commentary, visuals, graphics and figures and copies of current materials for each area of the business. It needs to be orderly and include a table of contents. A portfolio should also be creative and visually pleasing.
In preparing your business portfolio, you must answer the following points:
You are required to use at least 8 sources of information that are referenced in accordance with Kaplan Harvard Referencing Guide. These may include corporate websites, government publications, industry reports, census data, and journal articles.
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