Country : Australia
Assignment Task
 

Assignment 1 - Decoding persuasive communications
There are three (3) parts to this assignment: Part 1 is about uploading 2 videos a week for 2 weeks, part 2 is about your decoding of the videos you posted (i.e., individual reflection).  Part 3 is about writing a reflective piece of work on this exercise.  The three parts are as follows:
(a) Select and upload 4 case study videos - two  a week for two weeks (two in week 1 and two in week 2)
Identify four  (4) video sources for your persuasion communication analysis. These sources might be videos of a speech or a formal presentation or a small group interaction. Please select videos that show the person speaking, and not just an audio track.  
Upload two videos a week for 2 weeks. 
Please note: If you failed to post these four  (4) videos, you will fail this component of the assessment.  You must post at least four  (4) videos.  
Tip: If you select a rather long video, identify a 5-minute portion that you will focus on.

(b) Post your decoding analysis each week for the videos you uploaded
Reflect on the concepts, models, frameworks, and theories introduced each week. With these ideas in mind, explore and critique your case study videos (individual reflection).
Include links* to your case study videos in your post.
Tip: Be sure to follow the GMBA referencing guide requirements.
Your analysis should: 
Draw on the concepts, models, frameworks, and theory that underpin the topic of the week,
Consider alternative viewpoints (self, others, events, actions), 
Evaluate the appropriateness of speech - content & style - for the audience and channel,
How would you do it differently and more effectively, if at all

(c) Write a critical reflection about how these posts impacted your learning using your selected key posts and the discussion in them. These posts may include those posted by others.  Consider your reflection a structured analytical public product for others (ongoing inquiry).
Guiding questions to prompt your reflection: reframe these questions
Are the persuasive tactics and its components observed in the videos persuasive? Explain why or why not?
Can you identify cues, verbal or non-verbal, that the speaker subtly used to support their argument? Conversely, were there cues the presenter had accidentally used that bias you against their argument? 
Were these cues effective in subtly influencing you one way or another? Explain why or why?
Your critical reflection should:
Provide a logical interpretation of events and actions based on theory and practice
Demonstrate an awareness of multiple perspectives and contexts of interpretation
Evaluate and connect personal and external factors and perspectives
Include appropriate references* to sources that you mention in your reflection (e.g. concepts, frameworks, literature)
Include a copy of key posts in an Appendix if you want to use them to argue your case.

 

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  • Uploaded By : Brett
  • Posted on : August 28th, 2019
  • Downloads : 189

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