Subject Code : COMM8090
Assignment Task:

Objective 
Create a proposal about a hypothetical business project of your choice. For your business proposal, you are either proposing a new business entirely or proposing a change/update of a business that currently exists. There are a variety of topics you can propose, but the end proposal will include a formal written document and an oral presentation. Examples of proposals include proposing a new seasonal menu to increase customers in your restaurant, proposing a new location for a hotel/restaurant/store, etc. It does not have to be hospitality-related as I know some of you want to become entrepreneurs. 

Sections:
Your proposal should include the following sections/headings 
• Introduction (does not need a heading)
• Problem or Opportunity – Establish the need for your proposal
• Background (why you are qualified and how the reader will benefit)
• Research Objectives/Topics of Investigation –Explain what specific information you will gather for your research project (objective)
• Methods or Procedure– Explain how you will reach your end result. Use graphs/charts to support your arguments. 
• Work Schedule (timeframe from start to finish)

Writing the Proposal The proposal will do the following:
• Explain your project - What problem or opportunity are you exploring, and what will the final product be? Why is this important? 
• Identify what specific information your proposed project will collect (does research need to be done?)
• Explain how you will complete the project -Why is this method the best approach?
• Prove that you have the resources, ability, and time to complete the project –Show that you can do it in the time you have (one year).  Why are you the best choice for this proposal?
• Give a schedule that shows how your project will be completed- This can beat as schedule, calendar etc. but should detail the tasks involved in your project.
• The proposal should be approx. 800-1200 words. (higher word count for larger groups)
• References are required and should be in the formal APA format.

 Assessment Criteria 
The proposal will be assessed on the following criteria. You must meet all criteria in order to get a passing grade. 
• Purpose/Focus 
• The proposal is clearly addressed to a specific person and focuses on the reader’s needs. 
• The proposal clearly and convincingly establishes the need for the research to the target audience (supervisor). 
• Objectives are clear and specific. 

Development 
• The proposed objectives will provide a thorough investigation of the proposed project 
• The methods establish an effective means of meeting the objectives. 
• The proposed work schedule is reasonable and specific. 

Organization 
• The proposal contains all requested sections (with headings). 
• Information within sections is grouped or arranged in a way that aids the reader and the message. 
• The writing makes effective use of organizational markers (headings, lists, etc.) to increase readability. 


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  • Uploaded By : Alex Cerry
  • Posted on : March 03rd, 2019

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