University : Kent institute Australia UniLearnO is not sponsored or endorsed by this college or university.
Subject Code : BSBPMG538
Country : Australia
Assignment Task
    


Purpose of the assessment
The purpose of this assessment task is to assess the students’ knowledge essential to apply marketing communication across a convergent industry and knowledge about the following:
•Knowledge to identify relationships between traditional siloed sectors to client requirements and identify the integration points by establishing customer roles within a convergent environment.
•Knowledge to unify messages in an integrated offering.
•Knowledge to identify the impact of relevant legislation, regulations, and policies within the convergent environment.
•Knowledge to identify and evaluate tools and techniques from traditional sectors and creating convergent tools and techniques for customer-centric divergent media environment.
•Knowledge to review the value of tools and techniques and use appropriate marketing communication solutions to meet client requirements.
•Knowledge to use sector and technology-specific experts, establish channels to respond quickly to customers, and maintain business networks relevant to marketing communication convergence.
•Knowledge to read, collect, review, interpret/understand, and analyze/review text-based business information from a range/number of sources.
•Written knowledge to organize and deliver information effectively in applying marketing communication across a convergent industry to a range of stakeholders/interested people.
•Knowledge to interact/cooperate with others using appropriate conventions/systems when communicating and consulting/discussing with stakeholders/interested parties.
•Knowledge to analyze relevant/appropriate information to identify scope/range of work, goals, and objectives and to evaluate/review options/other choices.
•Knowledge to use familiar/known digital technology to access/get information, document findings/results, and communicate them to stakeholders.


You are required to answer the following questions:

a)Different types of conflict — including task conflict, relationship conflict, and value conflict—may benefit from different approaches to conflict resolution. Briefly outline three styles of conflict management.

b)Describe and give examples of the following interpersonal styles: Aggressive, Passive-aggressive, Passive, and Assertive
Q- Describe the following project roles in the NSW Light Rail Project and their impact on a project: Accountabilities, Authorities, Delegations, Reporting arrangements, Responsibilities. How can you deal with differences between your stakeholders?&;
c)What types of stakeholder performance reviews can you conduct? When you use performance reviews to modify objectives or create new ones, what qualities do the objectives need to have?&;
d)Name three possible development needs. Name three possible opportunities. How should you approach addressing individual development needs?&;

 

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  • Uploaded By : Roman
  • Posted on : February 24th, 2019

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