University : Laureate International University UniLearnO is not sponsored or endorsed by this college or university.
Subject Code : BRH606
Country : Australia
Assignment Task :

Learning Outcomes: (BRH606)

a. Analyze the various approaches to business and social research and the difference between primary and secondary research

b. Critically review extant knowledge in a disciplinary area for the identification of researchable problems

c. Understand and justify the use of quantitative and qualitative data collection and analysis

d. Investigate a range of data collection methods and tools

e. Conceptually map the research process, developing a defensible framework for proposed research

f. Evaluate the ways management research may be written and disseminated 

 

Context: 

This assessment aims to equip students with the ability to understand, formulate and execute a relevant research project in response to a business-related problem. This research project has already been established, planned and defended in Assessment 1, with subsequent feedback provided. 

For this assessment, students are to produce a 3,000-word research proposal that discusses the research context, investigates the research problem, and recommends a suitable research methodology to undertake the research. 

 

A Research Proposal can be defined as: 

“A plan that offers recommendations for conducting research ...details the who, the what, the where, the when and the how of research and the information associated with it”. 

 

Instructions: 

SECTION 1: RESEARCH CONTEXT (BRH606)

The research context outlines the background of the study and the research problem established in Assessment 1 (Note: best to approach this section is as though the reader is unaware of the preceding presentation). 

 

SECTION 2: LITERATURE REVIEW 

Using the research problem established in Assessment 1, students are to conduct a thorough secondary research and produce a literature review. The purpose of this literature review is to place the research problem in the context of what is already known and aid in better understanding the issue at hand. This will also help identify any gap in knowledge (that is, “What Information we still need to get?”) which will inform the research objectives and proposed primary research. 

It is expected that at least 12 credible sources will be investigated, covering both academic (minimum 8 academic references) and industry-based references. This will reflect the depth, breadth, and credibility of the literature review. Correct and complete citations should be provided according to the APA 6th edition Academic Writing Guide available on Sharepoint. 

Students should avoid copying large amounts of secondary data and information. Rather, students are encouraged to paraphrase and model the concepts to address the specified research objectives. 

In this section, students must demonstrate familiarity with the existing body of knowledge and methods used in the relevant area of research. Additionally, students are required to synthesize and critique the literature which has been reviewed. 

 

SECTION 3: RESEARCH METHODOLOGY FOR A PRIMARY RESEARCH PROJECT 

In this section, students are required to address the following key points: 

• The (revised) research objectives linked to the ‘knowledge gap’ identified in the previous section 

• The research approach to be applied – Determining whether the proposed study will be designed as an exploratory, descriptive or causal research. This section should also provide reasons as to why the recommended approach suits the problem/information requirements and how using the recommended approach will yield superior information/results 

• Details of the research design and methodology to be applied 

• The proposed data collection method – For example, focus groups, interviews, surveys, experiments or observation. Include a justification as to why this technique would be the most appropriate. 

• The population of the study is to be defined, including a discussion on the overall population size. 

• The proposed sampling method including where (the sampling frame) and how the sample will be obtained (sampling technique), estimates of sample size, etc. Include a justification as to why this technique would be appropriate and aligned with the overall research approach. 

• Implementation plan – Details on how the research design will be administered. 

• Suggested questions/topic areas to be investigated - For example, if the proposed data collection method is a structured interview, then sample questions to be asked should be provided. These questions should relate directly to the objectives of your research

 

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  • Posted on : March 16th, 2019
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