Country : India
Assignment Task:

Task:

RESEARCH OBJEC > To understand in depth about different i available in India. 
vestment avenues 
> To find out how investors get m ormati financial instruments. > The type of financial instruments, they invest. .

> The duration for which they would prefer to keep their money invested.

> What are the factors that they consider before investing?

> To know the risk tolerance level of the individual and

o  investor and suggest a suitable portfolio. 

Operational Defmition 
Risk:

Investment risk, in Markowitz's opinion, is the uncertainty of expected returns. According lU, Eeckboudt et al. (2005) risk entails being open to new information arrivals. Risk is the possibility that the return on an investment will vary from what we expect. This involves the risk that a portion or all of the investment would fail. The relationship between risk and return is a basic concept in finance. Pooja Kungwani (Ms. Pooja Kunnas° Return: In a study about investor behaviour concerning different alternatives. Prof. M. kothal Nayaki (2013) analysed the choice of negotiable securities. the non-negotiable securities, and the real assets, the fourth, fifth and sixth-placed, and their securities were chosen to be negotiable securities. It is further inferred that the main goal of the investor is the return on investment and that before investment, the investor finds liquidity as the major factor. Research on the predictability/forecasting of stock returns conducted t. Paresh Kumar, Seema, and Thuraisamy (2014) found that investors in the promising markets would benefit significantly from a lively trading strategy. It also shows that buyers will make substantial profits from the excess returns on stock if short sales are permitted. 
Operational Definition 
ESVESTENEENT PREFERNCE:
Investor preferences of major categories of financial assets, such as bonds, indirect investments by different types of mutual hind sclicine, 111,1 r•tIncnt types, such as exchange-traded gold funds, bank fixed deposits and government savings schen'. Gupta and Jain (2008) According I Nagpal and Hodla (2009) Ac respondents' lifestyle affects their investment preferences. The risk-taking potential of investment is largely determined by the investor's lifestyle.

INVESTMENT INTENTION

The intention to invest is to satisfy the wants of investors by choosing. purchasing and consuming goods and services. It is defined as an activity that commits to funds in any financial physical form in present with thc expectation of benefiting additional return in future. Dr. K. Sowisysi Mosaika Reddy 2016 Investors invest in the stock market with thc goal of return optimization. Variations in the returns from the expectations of the investors lead for the risk and the subjective analysis of various attributes helps for the minimization or the avoidance of the risk. Murty.T.N and Sastry.P.V.S.H 2013 
 

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  • Posted on : June 19th, 2019

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